2 design · Branding & Design

Corporate design & branding in Berlin

A brand with a point of view: an identity that sticks.

Where it usually fails

Many companies are better than they look. The logo has aged, every brochure looks different, and next to competitors you appear interchangeable, even though your work is excellent. That costs you business every single day.

How we solve it

We develop your brand from the inside out: strategy first (what you stand for, what makes you singular), then the visible layer. Logo, colour system, typography and imagery are created as one whole, documented in brand guidelines that make every future decision easier. Afterwards your brand lives on in our Brand Cockpit: centrally maintained, always available to you.

What we design for you

Brand strategy

Positioning, brand core, values, audiences, naming, claim and tone of voice: the foundation before any design.

Logo & mark

A mark with meaning, in every variant: light, dark, word and figurative mark, from print to app icon.

Colour & type system

A colour chord and a type world that make your brand recognisable on every channel.

Imagery & art direction

How your brand is photographed, illustrated and staged: the bridge to our in-house photography.

Brand guidelines

A manual that never gathers dust: clear, practical, with templates for office, social and presentations.

Stationery & collateral

Business cards, letterheads, signatures, brochures, signage, vehicle branding. All of a piece.

Work samples

Logos from our studio

A selection of our logos, from a fit-out team to a boxing club. Every mark was made for its industry, none of them from a template.

Site sign with the BAT logo on a scaffolded Berlin period building BAT Berliner Ausbau Team logo
BAT Berliner Ausbau Team General contractor · Berlin An A without a crossbar becomes a gable, a red wedge sets the accent. View the case: BAT Berliner Ausbau Team
Letterhead and envelope with the Fontane Hotel logo in gold on an oak desk by a lake window Fontane Hotel logo
Fontane Hotel Hotel · Schorfheide A portrait medallion in gold, the name written as a signature. View the case: Fontane Hotel
Dropper bottle and cream jar with the Haut & Zeit logo on travertine Haut & Zeit logo
Haut & Zeit Beauty studio A single fine line draws face and leaf, set with a calm roman typeface. View the case: Haut & Zeit
LNSGRP logo as dimensional wall letters in an office reception Lionsgroup Enterprises logo
Lionsgroup Enterprises Group of companies The short form LNSGRP and a lion’s head built from sharp facets.
Punching bag with the Bears club crest in a boxing gym Box- und Sportverein Schorfheide logo
Box- und Sportverein Schorfheide Sports club · The Bears Three bears in boxing gloves on a crest: a badge people are proud to wear.
White van with Interwei lettering on the sliding door Interwei logo
Interwei Plumbing · Heating · Air · Drying Four colours for four trades, joined into one swirl.
Wood slice with the Baumservice Ohlendorf logo burned in, in a forest Baumservice Ohlendorf logo
Baumservice Ohlendorf Tree care with a climbing team The climber on the trunk as a silhouette, above a wordmark with weight. View the case: Baumservice Ohlendorf
Polo shirt with the embroidered Pflegonauten logo and a mug on a wooden table Pflegonauten logo
Pflegonauten Everyday care A heart and a helmet with a cross: care with a pioneering spirit.

How the collaboration works

  1. Listen

    We understand your business, your customers and your competition, in person.

  2. Strategy

    Positioning and brand core are put in writing and sharpened with you.

  3. Design

    We craft the identity. You review milestones in our portal and approve them right there.

  4. Roll-out

    Guidelines, templates and files are handed over; we gladly accompany the launch.

  5. Evolve

    Your brand lives on in the Brand Cockpit: maintained, extended, kept consistent.

Packages

  • Brand StartLogo plus core identity: the right entry point for founders and young companies.
  • Brand CompleteStrategy, identity and guidelines: the full foundation for the next ten years.
  • RebrandA careful refresh of existing brands: keep the equity, renew the impact.

Ongoing care

  • Design FlatOngoing design on demand: a fixed monthly allowance, short paths, no quote loops.
  • Brand CockpitYour brand centralised in our portal: assets, templates, guidelines. Always current.

FAQ

Frequently asked questions

What does a professional logo cost at a Berlin agency?

A logo is never a one-off for us but part of an identity. Our “Brand Start” package begins in the lower four-figure range; we define the exact scope in a free initial consultation, with a fixed price before the project starts.

How long does developing a brand identity take?

Expect four to eight weeks from first conversation to finished guidelines, depending on scope and approvals. You follow every milestone live in our client portal.

Do you work with existing logos and brands?

Yes. In a rebrand we keep what built recognition and renew what holds you back. A radical restart is rarely the best answer. A sharpened brand almost always is.

What makes We Love 2 Design different from other branding agencies?

Everything comes from one team: strategy, design, photography, web and AI-supported processes interlock. Your brand is not just designed but continuously managed through our Brand Cockpit.

Let’s talk about your brand.

Tell us about your plans: in a free initial consultation we will find out what truly moves your brand forward.