we love 2 design

Branding & Design

A brand with a point of view — an identity that sticks.

Where it usually fails

Many companies are better than they look. The logo has aged, every brochure looks different, and next to competitors you appear interchangeable — even though your work is excellent. That costs you business every single day.

How we solve it

We develop your brand from the inside out: strategy first — what you stand for, what makes you singular — then the visible layer. Logo, colour system, typography and imagery are created as one whole, documented in brand guidelines that make every future decision easier. Afterwards your brand lives on in our Brand Cockpit: centrally maintained, always available to you.

What we design for you

Brand strategy

Positioning, brand core, values, audiences, naming, claim and tone of voice — the foundation before any design.

Logo & mark

A mark with meaning, in every variant: light, dark, word and figurative mark, from print to app icon.

Colour & type system

A colour chord and a type world that make your brand recognisable on every channel.

Imagery & art direction

How your brand is photographed, illustrated and staged — the bridge to our in-house photography.

Brand guidelines

A manual that never gathers dust: clear, practical, with templates for office, social and presentations.

Stationery & collateral

Business cards, letterheads, signatures, brochures, signage, vehicle branding — all of a piece.

How the collaboration works

  1. Listen

    We understand your business, your customers and your competition — in person.

  2. Strategy

    Positioning and brand core are put in writing and sharpened with you.

  3. Design

    We craft the identity — you review milestones in our portal and approve them right there.

  4. Roll-out

    Guidelines, templates and files are handed over; we gladly accompany the launch.

  5. Evolve

    Your brand lives on in the Brand Cockpit — maintained, extended, kept consistent.

Packages

  • Brand StartLogo plus core identity — the right entry point for founders and young companies.
  • Brand CompleteStrategy, identity and guidelines — the full foundation for the next ten years.
  • RebrandA careful refresh of existing brands — keep the equity, renew the impact.

Ongoing care

  • Design FlatOngoing design on demand — a fixed monthly allowance, short paths, no quote loops.
  • Brand CockpitYour brand centralised in our portal: assets, templates, guidelines — always current.

FAQ

Frequently asked questions

What does a professional logo cost at a Berlin agency?

A logo is never a one-off for us but part of an identity. Our “Brand Start” package begins in the lower four-figure range; we define the exact scope in a free initial consultation — with a fixed price before the project starts.

How long does developing a brand identity take?

Expect four to eight weeks from first conversation to finished guidelines, depending on scope and approvals. You follow every milestone live in our client portal.

Do you work with existing logos and brands?

Yes. In a rebrand we keep what built recognition and renew what holds you back. A radical restart is rarely the best answer — a sharpened brand almost always is.

What makes We Love 2 Design different from other branding agencies?

Everything comes from one team: strategy, design, photography, web and AI-supported processes interlock. Your brand is not just designed — it is continuously managed through our Brand Cockpit.

Let’s talk about your brand.

Tell us about your plans — in a free initial consultation we will find out what truly moves your brand forward.